Google Ad words Quiz
Google Adwords Frank is managing a Google AdWords ad group for his travel agency. Frank wants to make certain that his ad appears in Google when someone searches for Montana cabin rentals. Which one of the following matching options would ensure that Frank’s ad would appear when this exact phrase exclusively is used? A. [Montana cabin rentals] B. “Montana cabin rentals” C. -Montana cabin rentals D. Montana cabin rentals Answer: A QUESTION NO: 2 Amy Is New to Google Ad words And She’s Curious about the Policies Google Requires for Participants and Their Ads. Which One of the Following Is NOT Of the Google Ad words Policy Categories? A. Link policies B. Editorial and format policies C. Image policies D. Content policies Answer: C QUESTION NO: 3 What term is assigned to the concept of measuring your profit that you’ve made from advertising compared to how much you’ve spent on that advertising? A. ROI B. Sunk costs C. CTR D. CPM Answer: A QUE
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